Survey markers that can help drive your surveying business
Surveyors are marketing an essential professional service.
Surveyors are critical to the accuracy of boundaries and infrastructure, yet their services are often undersold. It’s common that the only visible testament to a surveyor’s work are a few wooden stakes that are either removed or left in place to disappear over a few months.
Most end customers have only a peripheral knowledge of surveying in general, because surveying services are engaged through realtors or other contractors. It’s very important that your direct customer and the end-customer understand the value of surveying.
Marketing ideas for residential property owners /realtors / residential contractors
Most people don’t have contact with surveyors unless they need information about their property lines related to a sale or construction. Clients rarely think beyond the sale or purchase, and just want the survey completed quickly, conveniently, and cost effectively.
This is an opportunity to offer a service that has lasting benefit, rather than a single transactional event. Property owners should be offered the choice to select permanent markers that so that they have no doubt where their property lines lie in the future.
Benefits to the property owners:
No need to ever have the property re-surveyed
No need to look at a plat, or go to the municipality to have the property information pulled
Instant confirmation of boundary lines – owners can just walk out their door and figure out their property lines. This helps when knowing where to mow, where trees can be planted and so on. It is also extremely helpful if an owner notices a neighbor starting to build something too close to the property line.
You can offer your realtor customers this valuable benefit for their buyers. Berntsen offers cost-effective markers that provide permanence – and branding for your business.
Ecostake
Made of recycled plastic and magnetic so it can be found quickly even if covered. Eco-stakes offer you the chance to provide a lasting benefit to your customers and to demonstrate that your survey is accurate, legally binding and permanent.
Metal Rebar
These markers are available in bronze or aluminum and fit over the top of rebar stakes. The caps are customizable – your firm’s name can be stamped on the cap, effectively branding the boundary for decades. These markers demonstrate a long-term recognition of the investment in the land survey at a surprisingly low cost.
Feno Driveable Survey Markers
These super-secure monuments require no digging! The galvanized steel monuments are very quick to install and are anchored in place underground. Berntsen’s customizable survey caps fit on to the markers to provide a secure, branded marker anchored in place for generations.
Berntsen markers are available in a range of price points that make sense for your business and for your customers. It’s a beautiful way for you to leave your mark, and an easy way for customers to contact you for the next survey.